Push pricing
Pay per push notification.
Web, Android and iOS push at one price per notification. Firebase and APNs setup are free.
- Firebase and APNs setup free
- GST invoice on every charge
- ₹ INR or $ USD
Showing prices for messages sent to
Pricing current as of October 2026. Prices in ₹ INR, excluding 18% GST.
India
Push notification pricing
One price per notification for each platform.
| Notification type | PushPer notification |
|---|---|
| Web Push | ₹0.05/push |
| Mobile Push (Android) | ₹0.05/push |
| Mobile Push (iOS) | ₹0.05/push |
| Rich Media Push | ₹0.08/push |
Prices exclude 18% GST. Prices may change; this page shows the current rates.
India
Setup pricing
Connecting Firebase (Android and web) and APNs (iOS) is free.
| Item | Price |
|---|---|
| Firebase Setup | Free |
| APNs Setup | Free |
Prices exclude 18% GST. Prices may change; this page shows the current rates.
AI add-ons
Optional AI features for push campaigns. Pay only when you use them.
| Add-on | PricePay per use |
|---|---|
| AI Segment Targeting | ₹2/run |
| AI Send-Time Optimizer | ₹5/campaign |
Estimate your monthly push cost
Pick a notification type and a monthly volume.
1,00,000 notifications (1 lakh)
Estimate at list rates. Volume pricing is available on request.
| Item | Notifications | Rate/push | Cost |
|---|---|---|---|
| Web Push | 1,00,000 | ₹0.05 | ₹5,000.00 |
- Subtotal
- ₹5,000.00
- GST (18%)
- ₹900.00
- Estimated monthly total
- ₹5,900.00
Volume pricing on request
Sending large push volumes, or ready to commit to an annual volume? Talk to sales about a rate for your account.
Push pricing FAQs
A web push is ₹0.05/push. A rich media push is ₹0.08/push. Every type is listed in the push rates table.
Yes. Connecting Firebase Cloud Messaging and Apple Push Notification service costs nothing; you pay per notification sent.
Yes, on request. There are no published volume slabs for Push: talk to sales about your monthly volume, and sales confirms the rate for your account.
Yes. Customers in India pay in ₹ INR plus 18% GST and get a GST invoice on every charge. Customers elsewhere pay in $ USD.
No. Money you add to your wallet never expires on any plan.
Talk to sales about push pricing
Tell us your monthly volume and what you plan to send. We will confirm your rate for your account.